Why I'm buying shares in Singapore Press Holdings,targetting $2.50 & below

The shares spent only eleven trading sessions in 2009, during the worst point of the Global Financial Crisis below the current price of $2.54. It's holdings in telco M1 and its property REIT make up $1.20 per share versus net debt, though worryingly increasing, of 78c per share.

In the 1980s and 1990s, SPH typically traded at about double or more of its NTA, predominantly due to its status as a blue chip. In 1994, at the height of the super bull run, the price ranged from $13-$16 when its NTA was only $3.52! Even as recently as 2013, when the stock price crested at $4.60, it was trading at a 76% premium to its NTA.

Currently, it is plunging to nearly $2.50 or about a 20% premium to its latest book value per share, mainly due to fears of its shrinking revenue from traditional sunset industry print media, with annualised revenue falling below $800 million for the first time in many years.